ID:MC-86MAJV

head of marketing and branding

Throughout my career I have managed strategy and communications frameworks from start to finish. I bring with me 10 years of international marketing and branding experience, 5 years of project and campaign management expertise, and within that more than 5 years leading internal and external creative teams.

For some of my roles I was more heavily involved in developing the strategy where I conducted the research necessary to develop a robust and accurate go-to-market plan, secured budget from stakeholders, and collaborated with an outside agency. Other times I was the agency – writing the copy and messaging, building a social media strategy, and managing a small internal creative team to outline a launch plan. Whether internally or in partnership with external resources, I led my team and successfully managed stakeholders across levels, business units, and regions to great positive response.

Aside from my clear brand vision and team-focused dynamic, I excel at stakeholder management. Spending my career balancing between corporate and creative worlds means I know how to speak the different team languages. My love of storytelling has led to a passion for public speaking, especially when it comes to selling a creative concept, uniting a group around an idea, or ensuring buy-in across an organisation.

In addition to my established career in Denmark I have also worked in Los Angeles, Boston, London, and Cape Town, bringing with me a wealth of international experience.