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Lokation:
København S
Uddannelse:MA, Modern European Studies Copenhagen University; CXL: Certified Product Marketer, Technical Content Marketing, Digital Analyst, Customer Acquisition, Growth Marketing, CRO Optimization; Brand Marketer; University of Illinois: Digital Marketing Specialization
Ønskede forløb:
  • Freelance/Vikar
  • kortere forløb (<3 måneder)
  • længere forløb (3+ måneder)
  • Timer pr. uge: 1-12 timer
  • Timer pr. uge: 12-24 timer
  • Timer pr. uge: 24+
  • Fastansættelse

ID:MC-87CODE

Content Marketing Specialist - Marketing Manager

Head of Content Marketing

Jeg er en T-formet digital marketing specialist med fokus på content og growth. Min erfaring kommer primært fra B2B SaaS og mediebureauer, hvor jeg har arbejdet med B2C- og kunder i den offentlige sektor.

Je kan hjælpe primært med content marketing og digital marketing med fokus på thought leadership – på tværs af web, e-mail, sociale medier. Mine opgaver er tæt sammenkoblet med CRO, analytics og account-based sales.

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T-shaped marketer with a focus on content and growth.

I work with content marketing (full circle across web, email, socialI), closely aligned with CRO, analytics, account-based sales.

🎓 Certificeringer:

• PRODUCT MARKETER: Product Marketing Content, Segmentation, Persona Research, Product Launch, Competitive Intelligence, Product Messaging

• GROWTH MARKETER: Inbound Strategy, Email Marketing, Attribution, Channel Amplification, Social Media

• CUSTOMER ACQUISITION: Customer Journey Mapping, ABM, Social Proof, Funnel Building, Retention Strategy

• TECHNICAL CONTENT MARKETER: Content Scaling, Poduct Messaging, Positioning, Copywriting

• CRO: Conversion Research, A/B Testing, Optimization, Google Tag Manager, Google Analytics, Heuristic Analysis, User Personas, Personalization

• BRAND MARKETER: Persona Research, Positioning, Differentiation, Storytelling, Messaging, Audience Building, Community Strategy & Building, User Research, Influencer Marketing, Brand Tracking, Technical SEO, CX

Kompetencer

Sprogkompetencer:
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Dansk
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Engelsk
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Tysk
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Spansk
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Italiensk
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Andre (beskriv i CV)
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Projektkompetencer:
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CRM
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Email marketing
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Film editing
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Design
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Film shooting
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Photo
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Social Media
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Website/CMS
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Presentations
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Newsletters
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SEO
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UX/user behavior
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Search engine optimization
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Digital campaigns
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Branding/identity
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UX/UI
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Marketing planning
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Marketing strategy
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Communication/PR
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DM/Lead generation
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System/Platformkompetencer:
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Active Campaign
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Adobe (Photoshop, InDesign, Illustrator...)
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Drupal
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Facebook
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Google Analytics
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Hubspot
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Instagram
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LinkedIn
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Mailchimp
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Marketo
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Pinterest
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Powerpoint
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Salesforce
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Superoffice
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Twitter
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Vimeo
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Wordpress
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Sharepoint
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1: Novice - Basic experience

Has solved a few tasks.

2: Advanced Beginner - Some experience

Has solved multiple tasks.

3: Competent - Great experience

Has solved numerous tasks. Experienced and independent.

4: Expert - Extensive experience

Very experienced. Can train/mentor others.

Erfaring

 
Virksomhed
Arbejdsområder
Afsluttet
Varighed
Tilknytning
  
  Accutics Content Marketing, DM/Lead generation, CRM, Marketing strategy, Digital campaigns Igangværende 4+ år Ansat  
  Actimo Content Marketing, DM/Lead generation, Branding/identity, Search engine optimization, Social Media 2019 6 mdr - 1 år Ansat  
  Komfo Content Marketing, DM/Lead generation, Email marketing, Digital campaigns, Social Media 2018 1-2 år Ansat  
  WeDoCommunication Content Marketing, Branding/identity, Communication/PR, Presentations, Digital campaigns 2016 6 mdr - 1 år Ansat  
  Geelmuyden Kiese Digital campaigns, Social Media, Communication/PR, Marketing planning, Email marketing 2015 3-6 mdr Freelancer/ekstern konsulent  
  PrimeTime Kommunikation Digital campaigns, Communication/PR, Social Media, Film editing, Marketing planning 2015 1-2 år Ansat  
  Clio Content Marketing, Branding/identity, Communication/PR, , 2015 2-3 år Freelancer/ekstern konsulent