Lokation: Kastrup
Uddannelse:Marketing Management, Danish Academy of Business & Technology
Ønskede forløb:
- Freelance/Vikar
- kortere forløb (<3 måneder)
- længere forløb (3+ måneder)
- Timer pr. uge: 1-12 timer
- Timer pr. uge: 12-24 timer
- Timer pr. uge: 24+
- Fastansættelse
ID:MC-85DIJH
Digital Marketing Manager - Marketing Manager
Fractional CMO
Curious, creative, tech-oriented, and performance-driven. I connect the dots across content, media distribution, and technology to create a holistic customer flow. With over 12 years of strategic and hands-on experience gained from agencies, brands, and as a business owner, I’ve worked with social media, digital strategy, content creation, and media distribution across the customer journey for C2C, B2C, and B2B brands.
I like to look at the bigger picture and orchestrate structure and flow for the customer journey. How does the lead go from unaware to evangelist? What intent triggers do we have, and how can we act on those to create an optimized journey and lead flow? Answering these questions creates a solid foundation for strategy, tracking, and KPI reporting. I prefer to use dashboards to communicate performance across the customer journey, as this enables better cooperation and understanding of the lead flow between marketing, sales, and customer success.Having this in place allows me to deep dive into each stage of the journey and look at channel and campaign performance to better design and execute campaigns and initiatives that drive business impact, both online and offline.
I believe creativity creates results—from a single banner ad to a 30-second TVC. So, when I design campaigns and initiatives, I like to use my creativity to ensure we create memorable brand experiences, which can be on both a conceptual level as well as a specific piece of content.
Kompetencer
Has solved a few tasks.
2: Advanced Beginner - Some experienceHas solved multiple tasks.
3: Competent - Great experienceHas solved numerous tasks. Experienced and independent.
4: Expert - Extensive experienceVery experienced. Can train/mentor others.
Erfaring
Virksomhed | Arbejdsområder | Afsluttet | Varighed | Tilknytning | ||
---|---|---|---|---|---|---|
Lucky Creative | Digital campaigns, DM/Lead generation, Email marketing, Design, Marketing strategy | Igangværende | 1-2 år | Freelancer/ekstern konsulent | ||
A Good Case | Content Marketing, CRM, Social Media, Digital campaigns, Email marketing | Igangværende | 6 mdr - 1 år | Freelancer/ekstern konsulent | ||
Bruunmunch | Digital campaigns, Design, Email marketing, Marketing strategy, Marketing planning | Igangværende | 6 mdr - 1 år | Freelancer/ekstern konsulent | ||
Ree Fashion | Branding/identity, Design, Digital campaigns, Marketing strategy, Marketing planning | 2022 | 2-3 år | Freelancer/ekstern konsulent | ||
Telmore | Digital campaigns, DM/Lead generation, Marketing strategy, Social Media, Content Marketing | 2020 | 3-4 år | Ansat | ||
Drum Cph / OMD | Content Marketing, Digital campaigns, DM/Lead generation, Social Media, Marketing strategy | 2016 | 1-2 år | Ansat | ||
Fresh Fitness | Social Media, Content Marketing, Digital campaigns, DM/Lead generation, Marketing planning | 2015 | 3-6 mdr | Ansat | ||
MediaCom | Content Marketing, Digital campaigns, Social Media, DM/Lead generation, Marketing strategy | 2013 | 2-3 år | Ansat |