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Lokation:
Kgs. Lyngby
Uddannelse:Cand. merc. i marketing, kommunikation & analyse, Digital Markedsføring, NLP
Ønskede forløb:
  • Freelance/Vikar
  • kortere forløb (<3 måneder)
  • længere forløb (3+ måneder)
  • Timer pr. uge: 24+
  • Fastansættelse

ID:MC-65PRPO

Marketing Project Manager - Marketing Manager

Projektleder/ Marketing Manager

Værdiskaber med fokus på Branding, Strategi, Dialog og Salg.

Jeg kan tilføre stærke kompetencer indenfor marketing, produktledelse, analyse, projektledelse, udvikling, strategi, implementering, kommunikation, kampagne ledelse og branding opnået i store & mindre organisationer indenfor Fast Moving Consumer Goods, life science (Consumer Health, medico & pharma) & Markedsanalyse. Min nøgle-kompetence er at bygge & lede projekter og brands ( BtC og BtB).

Jeg har solid erfaring med Full Product Value Chain management fra markedsundersøgelser, insights til markeds-/ kundeforståelse, kunderejse-kortlægning, produktudvikling, målretning & positionering, (re-)lancering, go-2-market strategi, kæde- og interessentforhandlinger i retail, relationsopbygning & ledelse, kanal & proces optimering (inkl. Digital marketing, SoMe, trade etc), kommunikationsstrategi (on/off), eksekvering, KPI definition & opfølgning, daglig produktdrift (forecasting, supply chain etc) samt salgsteam styring & dialog

Kompetencer

Sprogkompetencer:
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Dansk
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Engelsk
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Svensk
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Projektkompetencer:
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Email marketing
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Social Media
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Presentations
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Newsletters
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Search engine optimization
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Content Marketing
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Shopper/Trade Marketing
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Digital campaigns
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BI/Data-mining/Insight
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Branding/identity
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Marketing planning
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Marketing strategy
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Communication/PR
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System/Platformkompetencer:
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Adwords/Display banners
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Facebook
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Google Analytics
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Instagram
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LinkedIn
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Mailchimp
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Powerpoint
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1: Novice - Basic experience

Has solved a few tasks.

2: Advanced Beginner - Some experience

Has solved multiple tasks.

3: Competent - Great experience

Has solved numerous tasks. Experienced and independent.

4: Expert - Extensive experience

Very experienced. Can train/mentor others.

Erfaring

 
Virksomhed
Arbejdsområder
Afsluttet
Varighed
Tilknytning
  
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  STADA Nordic Branding/identity, Marketing strategy, Marketing planning, Presentations, BI/Data mining 2016 6 mdr - 1 år Freelancer/ekstern konsulent  
  Novo Nordisk - Strategic R&D Communication/PR, Presentations, Branding/identity, Content Marketing, Digital campaigns 2015 6 mdr - 1 år Ansat  
  Novartis Consumer Health Marketing strategy, Marketing planning, BI/Data mining, Branding/identity, Presentations 2014 3-4 år Ansat  
  Abbott Communication/PR, Marketing strategy, Presentations, DM/Lead generation, Content Marketing 2009 6 mdr - 1 år Ansat  
  Bayer Healthcare Marketing strategy, Marketing planning, Branding/identity, Communication/PR, Presentations 2008 4+ år Ansat  
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  aim/ Nielsen BI/Data mining, Presentations, Marketing strategy, Communication/PR, Branding/identity 4+ år Ansat